About the Game
Beauty Store Simulator is a vibrant first-person simulation where you take on the role of a beauty mogul, managing your own beauty store empire.
💄 Cosmetics 💍 Jewelry 👗 Fashion 💅 Nail Care
💇♀️ Hair Salon 💆♀️ Spa 🎀 Accessories 🧴 Skincare
💅 Manicure & Pedicure 💋 Makeup Counter 👑 Luxury Goods
👜 Handbags 👠 Shoes 💎 Diamond Collection
…and much more to discover as you build, customize, and expand your beauty business to become the ultimate beauty destination!
Design your store, attract customers, and become the go-to beauty destination in NY CITY.
Whether you're aiming to become a beauty mogul or simply enjoy managing a stylish boutique, Beauty Store Simulator lets you build your dream store and experience the exciting world of beauty retail in a fun, interactive environment.
But the journey doesn’t stop there—Beauty Store Simulator now offers even more depth with enhanced management features:

Boost your store’s visibility by collaborating with popular beauty influencers for live streaming events. Watch as traffic soars and sales spike with every successful broadcast!

Hire janitorial staff to maintain a spotless shopping environment. A clean store not only pleases customers but also helps uphold your brand’s prestige.

Thieves occasionally lurk among shoppers. Employ security personnel to deter pickpockets and prevent losses, ensuring a safe experience for everyone.

Bring in restock assistants to keep shelves fully stocked and organized. Never miss a sale due to empty displays again!

Hire assistant managers to handle checkout efficiently, reduce waiting times, and even upsell products—making every transaction smooth and profitable.

Expand your store with hair salon services. Offer cuts, coloring, and styling to keep customers coming back.

Promote your store with citywide video ads and flying billboards, boosting visibility and attracting more customers.

Adapt to changing weather and time of day. Rain or shine, customer traffic varies, so plan your strategy accordingly.

Take your beauty empire to the next level by expanding into hair salons, spa treatments, and more! As your beauty store flourishes, diversify your offerings and dominate the beauty industry.
Whether you dream of becoming a beauty mogul or simply enjoy curating a stylish shopping experience, Beauty Store Simulator offers a fun, interactive, and richly detailed environment to build your dream store and dominate the world of beauty retail.
Screenshots
11 imagesVersion Information
Steam Patch Notes
Official update history
Hi Beauty Lovers,
We’re excited to introduce a highly requested feature — Cloud Save is now available! ☁️
Your progress can now be safely synced and accessed across devices, giving you a smoother and more flexible gameplay experience.
Along with this, we’ve also added new content and fixed several issues:
✨ Changes & Fixes
☁️ Cloud Save support added
💄 Fixed an issue where purchasing barbershop furniture incorrectly granted beauty store experience
📦 Fixed an issue where stacked items in the storage area could float in mid-air when piled too high
💰 Fixed incorrect cash transactions where customers would pay too little or too much
💇 Fixed unlock condition issues in the barbershop promotion interface
🎛️ Added a dropdown menu in the streamer interface to select work tasks
👥 Added 6 new beauty store restockers, plus restocker and cashier supervisors
📈 Adjusted unlock levels for beauty store areas
Thanks for your continued support!
We’ll keep improving the game based on your feedback 💄
-- NovaraGames
Hi beauty lovers,
We’ve just released a new update focused on stability improvements and bug fixes:
✨ Changes & Fixes
🔧 Fixed an issue where restockers would sometimes disable the “use unlabeled shelves” option
💾 Added auto-save before exiting the game
🗑️ Fixed an issue where trash near the livestream room entrance could not be interacted with
🚨 Fixed an issue where security guards did not react when thieves passed through security gates
🌙 Fixed an issue where the day-night cycle would not function after closing the store, saving, and reloading
📺 Added TV on/off functionality and adjusted speaker volume and range
🪑 Fixed an issue where some furniture would continuously move toward the player when being placed
Thanks for your continued support!
We’ll keep improving the game based on your feedback 💄
--NovaraGames
Hi Beauty Lovers,
We’ve just rolled out a new update with several improvements and fixes:
✨ Changes & Fixes
📦 Improved stocking interaction — just click to open boxes
💰 Fixed an issue where some products had negative profit
🌍 Fixed incorrect Dutch translation in the language dropdown menu
💬 Improved speech bubble positioning for barbershop staff and customers
🔴 UI now shows red warnings when funds are insufficient (licenses, areas, hiring, etc.)
🖥️ Adjusted UI scaling and adaptability in some interfaces
🪑 Improved furniture snapping and collision detection
Thanks for your continued support!
We’ll keep improving the game based on your feedback 💄
-NovaraGames
Current Release
Build 22831669
Uploaded Aug 05, 2026
System Requirements
How to Install
BeautyStoreSimulator.exe to play
Troubleshooting tips
• Run Redist/_CommonRedist installers if game won't start
• Add folder to Windows Defender exclusions
• Run as administrator
Download
Direct link available
Needed when extracting (WinRAR / 7-Zip) — not a site login.
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View AllDownload Beauty Store Simulator for PC with a direct link or via torrent. Get the full version of Beauty Store Simulator for free. Beauty Store Simulator is a Casual released by NovaraGames.